Apivita My Color Elixir Permanent Hair Color 10.0 Platinum Blonde

Apivita My Color Elixir Permanent Hair Color helps to give the hair a permanent, intense and long-lasting color, from the roots to the ends.

• Coloring: Formulated with an innovative Color Magnet active (for color stabilization and staying power), 3 precious oils (argan, avocado and olive), for total coverage, with a vibrant and long-lasting color
• Conditioner: Contains hyaluronic acid and honey extract, for a moisturizing, protective and brightening action
• Ensures a rich and intense color
• Covers 100% of gray hair
• Balances the color
• Moisturizes and repairs hair fibers
• Forms a barrier for a long-lasting intense color and shine
• Creamy texture that doesn't drip
• Easy to apply
• Pleasant scent
• No ammonia or PPD
• 100% recyclable packaging
• Includes: 1 coloring cream (50ml), 1 emulsion (75ml), 2 sachets of conditioner (2x15ml), gloves and instructions.