Hair Care 
Concerns 
Hair Color 
Hair Type 
Styling 
Accessories 
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René Furterer Style Holding Gel 150ml
Special Price
SEK 219.53
Regular Price
SEK 335.41
Invisibobble Barrette Hair Clips x2-Havana Mama
Special Price
SEK 74.66
Regular Price
SEK 147.69
Invisibobble Power The Strong Hair Grip Rainbow x3
Special Price
SEK 77.21
Regular Price
SEK 147.69
Phyto Color Anti-Fade Shampoo 250ml
Special Price
SEK 158.30
Regular Price
SEK 198.16
Caudalie Smooth & Glow Oil Elixir 100ml
Special Price
SEK 714.13
Regular Price
SEK 892.73
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Your hair essentials
Shampoo
Shampoo is the first ingredient for a hair care recipe of success! When it comes to shampoo, it better be aligned with you hair type and its needs, otherwise, dullness might stick around... And nobody wants that, right? Discover the right shampoo for you here! Whether your hair ir dry, oily, fine, colored, curly, fine & thinning, damaged and even afro & textured hair, we got you covered!
Conditioner
If you're not using a conditioner already, stop what you are doing and get one now! Shampooing without conditioning after is not a good combo and here's why: a conditioner will replace all moisture lost while shampooing.
Masks & Treatments
In need of an extra dose of deep and intensive repairing, nourishing and moisturizing action in your hair? That's what hair masks are for! In particular, they are perfect for dry and damaged hair, but there are hair masks for every hair type!
Hairstyles that last
Ribbons & Scrunchies
Want to join the messy bun hair trend? Scrunchies are the perfect tool for that! Or you can always wear them on your wrist, you know... Just in case! Discover here our wide range of hair scrunchies and ribbons in various shapes, sizes and colors!
Heat Protection
The heat: the hair's greatest enemy! A healthy hair is easily ruined by the heat, that's when heat protectors enter this conversation! A heat protector can easily become your best friend when it comes to reducing damage caused by the heat, as it forms a protection barrier when applied before heat styling.
Hair brushes & Combs
As simple as brushing your hair can seem, there is a right way to do it! We all know that this daily task provides tangle-free hair, but did you know that it can promote scalp stimulation to hair growth?
For all types of hair
Damaged hair
Damaged hair is definitely not a word that inspires hair goals, right? Whether it's due to heat or just some split ends, to cut your hair doesn't always have to be the solution! That's why we reunited the best products for damaged hair, just explore and get ready for your healthy hair journey!
Curly hair
Ready to enhance those beautiful curls? As you should! Curly hair has its own personality, no matter the size or the shape of the curls, it needs moisture and definition in order to avoid frizz, dryness, and lack of shine.
Thinning hair
Do you always feel tired and lack the energy for everyday activities? It's time to take care of yourself!
The brands your hair asks for
Don't miss these tips
If you don’t take care of your hair, nobody will… And we know strong, shiny and healthy-looking hair is everyone’s goal! Since being exposed to a lot of damaging factors, such as sun, pollution, coloring, styling, (...the list goes on!) your hair needs as much care as it can get! In order to reduce damage and improve the hair’s condition, you need a consistent hair care routine. Find your hair care essentials (such as shampoo, conditioner, oils, serums and maks), perfect styling tools to get that perfect finish (including hair accessories) and transform your hair, using products suitable for your hair type and concerns.
Hair
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Special Price SEK 399.93 Regular Price SEK 444.43Alfaparf Milano Semi Di Lino Sublime Cristalli Liquidi Oil 50ml
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Special Price SEK 211.16 Regular Price SEK 234.60Alfaparf Semi Di Lino Sublime Detoxifying Low Shampoo 250ml
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-10%
Special Price SEK 377.08 Regular Price SEK 418.89Alfaparf Semi Di Lino Volume Volumizing Spray 125ml
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-10%
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Special Price SEK 352.14 Regular Price SEK 391.26Alfaparf Benvoleo Leave-in & Refresh Perfect Again Mist Dry Shampoo 150ml
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Special Price SEK 281.35 Regular Price SEK 312.56Alfaparf Semi Di Lino Diamond Illuminating Mask 200ml
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-10%
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Special Price SEK 322.56 Regular Price SEK 358.40Alfaparf Benvoleo Glossy Express Conditioner 200ml
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-23%
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-15%
Special Price SEK 368.56 Regular Price SEK 432.78Alfaparf Benvoleo Hydration Rich Conditioner 275ml
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-12%
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-15%
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-15%
Special Price SEK 517.60 Regular Price SEK 607.50Alfaparf Benvoleo Leave-in & Refresh Nutri Care Oil 100ml
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-12%
Special Price SEK 415.15 Regular Price SEK 472.05Alfaparf Benvoleo Leave-in & Refresh Detangling Leave-In 200ml
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-15%
Special Price SEK 402.01 Regular Price SEK 472.05Alfaparf Benvoleo Leave-in & Refresh Recovery Heat Guard 200ml
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-10%
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Special Price SEK 187.56 Regular Price SEK 208.33Phyto Shampoo Dermatological Seboregulating Shampoo 250ml